Alexson CalahanMar 57 minHow to Plan a PR Campaign in 24 HoursPlanning makes up about 70% of the work we do for clients. This is where we dig into business goals, understand the target audience, and...
Alexson CalahanMar 12 minHumanize your milestones with good public relationsHappy March! It's time for me to celebrate a milestone that doesn't matter - this month, my tenure running the show at Small Adventures...
Alexson CalahanJan 92 minPublic relations research before anythingBefore you get to the fun parts of PR – the organizing of press events and the pitching of awesome stories – you need a plan. And before...
Alexson CalahanJan 42 minAdventure with us, in the world of public relationsWe decided that 2024 is a good time to start a blog where we can corral all of our ideas, tips, and tricks for resourceful public...