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How to Plan a PR Campaign in 24 Hours
Planning makes up about 70% of the work we do for clients. This is where we dig into business goals, understand the target audience, and...
Alexson Calahan
Mar 5, 20247 min read


Humanize your milestones with good public relations
Happy March! It's time for me to celebrate a milestone that doesn't matter - this month, my tenure running the show at Small Adventures...
Alexson Calahan
Mar 1, 20242 min read


Public relations research before anything
Before you get to the fun parts of PR – the organizing of press events and the pitching of awesome stories – you need a plan. And before...
Alexson Calahan
Jan 9, 20242 min read


Adventure with us, in the world of public relations
We decided that 2024 is a good time to start a blog where we can corral all of our ideas, tips, and tricks for resourceful public...
Alexson Calahan
Jan 4, 20242 min read
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